Shop futuristically with VR technology; India's first ever phygital store is in Ahmedabad!

Divya Chauhan
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Shop futuristically with VR technology; India's first ever phygital store is in Ahmedabad!

Now buy a coffee machine or shop for sneakers with a twist, as India's first Phygital Store is in Ahmedabad, which is equipped with VR and touchscreen technology.

Before telling you more about this place, let’s first tell you what a Phygital store is. It is a fusion of physical and digital stores. It is not a buzzword anymore and is now a reality in India too. Phygital stores take the best of physical and digital stores and enhance the user experience. The first-of-its-kind Phygital Store in Ahmedabad has been attracting the attention of many through its touchscreen and VR technology and is worth visiting.

More personalized and convenient

The perfect blend of Physical and digital stores, a Phygital store enhances the shopping experiences of the customers, making it more personalized and convenient. Azure Phygital in Ahmedabad has two products to offer – Sneakers and Coffee Machines. There is a wide range of sneakers and coffee machines to ensure you find the best product for yourself, and all you are required to do is go to a screen and select the product you want to shop for.

What makes it different?

What do you expect when you enter a regular store or shop? You may say what kind of question this is. Of course, you will see a display of the goods and products the company deals in. Right? That is where Azure stands apart from the crowd. Entering the store, you will only see screens – not one but multiple. You can use these screens to virtually try the products, whether sneakers or coffee machines.

Coffee machines on the go!

Coffee lovers, if you are planning to buy a new coffee machine for yourself, this shop would be just perfect. You can choose from a wide set of coffee machine brands, such as Delonghi, Gaggia, Jura, Lavazza, Nespresso, etc., of any type – semi-automatic, automatic, capsule machines, or moka pots.

Read Also: Boutique on Wheels in Chennai: A Shopping Centre that comes to you!

Now go to the screen and select the coffee machine you would like to try. This is solely for the purpose of making you familiar with the working and technicalities of the machine before you buy it. It ensures that you do not face any difficulty using it after the purchase. If you face any difficulty in the process of making the coffee virtually, the staff will guide you through the process. It is the same as if you are preparing coffee in real.

Whether you want an upgrade or a brand-new machine, have it your way. Sip Physically, Brew Digitally, and Shop Phygitally.

Sneaking Into the Collection

No one is unaware of the sneaker culture, but what you are unfamiliar with is its encounter with Phygital. The process of selecting sneakers is quite simple – browse through more than 700 options and choose according to your style, fashion, and comfort. No matter what sneakers you are looking for - Dunks, Lows, Yeezys, Highs, Mids, Jordans, or any other, you will find every category here.

Azure Phygital Store is not only selling goods but also a rare experience that you won’t usually find elsewhere. Shop in the metaverse with VR and high-fidelity graphics that just let you in the immersive world of a futuristic shopping experience.

After you have selected the product, follow the check-out procedure in-store. The purchased products will be delivered to your doorstep in 10-15 business days.



So, what are you waiting for? Give Azure Phygital Store, behind Town Hall, Ellisbridge, Ahmedabad, Gujarat, a visit today and experience shopping like never before.

Address: Azure House, behind Town Hall, Ellisbridge, Ahmedabad, Gujarat-380006. (India)

Timings: 11:00 a.m. to 8:00 p.m. all week

Phone: +91 80008 12345

Also Read: Fascinated by the Nike Air but don’t want to spend much? Here are some affordable sneaker brands in India for you!

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