Year Round Up 2023: Homegrown brands that caught our eyes in 2023

A lot of homegrown brands cropped up in 2023 and these are some of many that caught our eye and look promising! Cheers to many more such rising brands!

Hitanshu Bhatt
New Update
homegrown brands

As we end the year let's look back at the homegrown brands in various sectors like clothing, healthcare, skincare and education that caught our eye 

The Year 2023 saw quite a few start-ups in various sectors. Be it healthcare or AI this year saw a rise in some of the new-age industries. Here are the brands from these sectors that caught our attention.

Lemon Lilt


Co-founded by two best friends, Lemon Lilt is a premium streetwear brand. Rooted in the idea of value-based fashion, Lemon Lilt goes beyond just being a brand; it's a lifestyle, a community, and a symbol of quality for today's trendsetters.

Month Of inception: October 2023

Founders : Harsh Agarwal & Dhrumil Gada

Sector: Clothing (Street Wear)

Products they offer: Oversized Tees & Hoodies



Hyphen is a skincare brand that combines the power of nature and the potency of science to manufacture its products suitable for all skin types at an affordable price. 

Month of inception - July 2023

Founders - Kriti Sanon & PEP Technologies

Sector - Skincare and Beauty

Products they offer: Face Serum, Face Cream, Sunscreen, Lip Balm, Lipscreen



Bookalooz is a website empowering kids to write, publish, and earn royalties from their creative content. 

Month of Inception - July 2023

Founders - Ankur Gupta and Deepak Garg 

Sector - Education

Services they offer - Self-publishing features including book design templates, illustration options, and formatting tools. Facilitates book distribution through a digital marketplace, allowing kids to sell and share their creations with a wider audience.

Sentra World


Sentra World is a B2B SaaS company working towards decarbonizing industrial manufacturing. It uses AI-led technology to decarbonize industrial manufacturing.

Month of inception - June 2023

Founders - Vikas Upadhyay and Harsh Choudhry

Sector - NetZero, Sustainability tech, AI, Blockchain

Products they offer - Sentra.Calculus (Measures, Monitors, Mitigates and Monetizes carbon emissions

Skuccii Supercliniq 


It is India's first of a new generation of luxury face, skin, hair, body, aesthetic gynecology, intimate wellness and IV rejuvenation Supercliniq.

Month of inception - October 2023

Founders - Dr. Meghna Mour, Karan Mahana, Mahendra More, Pallavi More and Kamal Mour.

Sector - Healthcare

Products/Services they offer - Hair treatments and hair transplants, face and skin treatments, chemical peel, pigmentation laser/fotona, Skin PRP, tattoo removal, laser rejuvenation/photofacial, plasma pen, cosmelan treatment, facial, laser hair reduction, driips IV therapy etc. 

Calico Knots


The Calico Knots is a sustainable clothing brand dedicated to creating timeless fashion pieces with a focus on eco-friendly practices. Known for its exquisite Schiffli embroidery western wear that seamlessly blends traditional Indian craftsmanship with contemporary Western fashion sensibilities.

Month of Inception - September 2023

Founders - Taranpreet Ahuja

Sector - Apparel

Products they offer - long and short dresses, tops, jumpsuits, Co-ord sets, shorts, capes and more

Schbang MMaximize 


Schbang, the creative, media and technology transformation company launched a joint venture with influencer Masoom Minawala called Schbang MMaximize to provide a comprehensive and multifaceted approach for creators to develop their brands.

Month of Inception - June, 2023

Founders - Masoom Minawala and Schbang 

Sector - Entertainment 

Services they offer - PR and image building, identifying diverse revenue streams, legal and financial support, invoicing and billing assistance, and content planning among others

Undr Dressed


Undr Dressed is a resort and swimwear brand started by influencer Cherry Jain Rastogi for apparel in plus sizes as well. 

Month of Inception - June 2023

Founders - Cherry Jain Rastogi

Sector - Apparel 

Products they offer - Resort wear, swimwear

Increate Jewelry Institute


IJI is a new-age jewelry designing Institute which offers all the latest techniques and practical knowledge required for this industry. 

Month of inception - November 2023

Founders - Shakti Piplani and Shefali Agarwal

Sector - Jewelry Designing

Service they offer - Jewelry designing by hand and Jewelry designing on software

Lemon Lilt Undr Dressed Schbang MMaximize Calico Knots Skuccii Supercliniq Sentra World Bookalooz Hyphen Increate Jewelry Institute