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Zee Entertainment Enterprises Limited (‘Z’), a media and entertainment company, announced a partnership with Baseball United. The collaboration will include coverage of all 21 of Baseball United’s Season One games this November and December, including several primetime matches featuring the Mumbai Cobras, India’s first professional baseball franchise. Baseball United’s games will stream digitally on the Zee 5 app and Zee Café SD, & Flix SD, and Pictures HD. Broadcasts will be available in both English and Hindi.
"At ‘Z’, we are committed to bringing world-class international sports to Indian audiences and establishing India as a global platform for sports consumption, said Laxmi Shetty, Head- Advertisement Revenue, Broadcast and Digital, Zee Entertainment Enterprises Ltd., “With ILT20, we celebrated international talent in cricket, and now we're expanding that vision by bringing professional baseball to India. This partnership with Baseball United reflects our
dedication to diversifying sports entertainment and offering Indian fans access to premier sporting events from around the world. India has a deeply entrenched bat-and-ball sporting culture, and we are excited to introduce millions of sports fans to the speed, strategy, and spectacle of professional baseball. With Hindi and English feeds, we are building a foundation for the sport of baseball that will entertain fans and create a wider passionate fanbase.”
“We are very grateful to announce this partnership with Zee Entertainment Enterprises Limited (‘Z’),” said Kash Shaikh, Chairman, CEO, and Co-Founder, Baseball United. “This is a major milestone in our mission to bring professional baseball to India and the broader region, and it's a significant moment for the more than 50 million baseball fans in India. ‘Z’ is one of India’s most iconic broadcasters, and their combination of reach, relevance, and reputation makes them an ideal partner to connect with fans across this great country. For the first time in history, those fans will have a team of their own to support, with homegrown players to inspire them. We can’t wait for the
Cobras to take the field on November 14th.”
Baseball United’s first full season begins November 14th at Baseball United Ballpark in Dubai, featuring 21 games in 30 days. All games will be broadcast live and include world-class players, music, entertainment, and fan experiences. The season will culminate with the United Series Championship, set for December 12, 13, and 14.