The Pinwheel Project Exhibition is back with its 15th Edition at Palace Halls in NSCI Worli

The Pinwheel Project is back with its newest Spring Edit on April 10 at Palace Halls, NSCI Worli. This project brings more than 100 brands across India under one roof. It includes various categories like kids' apparel, toys, home decor, games, bedding, and accessories. What began as a passion project by a group of three working mothers- Aditi Kapur, Ragini Vakil and Shouger Merchant Doshi, this year celebrates its 15th edition. 

This upcoming edition has new collections of kidswear from brands like Bambee Kids, Enfance, Popcorn, and Dulaar. It also includes other brands like Bags Bunny, The Style Storie Edit by Tanaz Doshi and Azmina Rahimtoolah, The Label 39 and many more. The founders aim to make the Pinwheel Project a one-stop destination where busy working moms can find unique and premium products for children. This initiative unites brands from various corners of India, like Jaipur, Bangalore, Ahmedabad, Delhi, Pune, Baroda, and beyond.

This Spring Edit promises an amalgamation of artistic brilliance and style, taking it up a notch by collaborating with a premium adult fashion curation partner, The Style Storie Edit by Tanaz Doshi and Azmina Rahimtoolah for an exclusive women’s section.

“This edition of the Pinwheel Project is all about celebrating childhood with joy, creativity, and thoughtful design,” says Ragini Vakil, co-founder. “We’ve curated a vibrant lineup that brings together the very best for children and moms alike—from imaginative play to fashion-forward picks. It’s a space where discovery and delight go hand in hand, and we can’t wait to welcome our community once again!”

“The magic of the Pinwheel Project lies in its ability to bring everything you need under one roof. From thoughtfully curated fashion finds to delightful treats, it's the perfect place to make memories with your little ones this spring. It is this unique aspect that defines the Pinwheel Project as the ultimate haven for shopping and replenishing,” said Aditi Kapur, co-founder of The Pinwheel Project.

“We are excited to partner with Pinwheel Project and curate the women’s fashion section - our synergies were aligned on making it a hit show -  and we want to bring the best of affordable and chic fashion to Pinwheel Project and get all the mommies looking like fashionistas,” said Tanaz Doshi and Azmina Rahimtoolah, co-founders of Style Storie Edit.

The event also houses a cafeteria. Guests can indulge in desserts from ZAKI, grab an energy boost from Coffee Verse or Tokyo Matcha Bar, and explore a curated selection of food brands, including Gusto Foods, Eksbakes, Pink Harvest Farms and more.

When: April 10, Thursday from 11 a.m. onwards

Where: The Palace Halls N.S.C.I, Worli, Mumbai.