The Burger Company Scales to 150 Outlets Nationwide

The Burger Company, an Indian homegrown burger and quick-service restaurant (QSR) brand, has announced crossing the 150-outlet mark across the nation. This underscores the brand’s commitment to delivering “Desi Burgers for Desi Souls,” blending authentic Indian flavours with global QSR standards. From its first outlet in Gurugram in 2018, The Burger Company has now reached Tier 1 metros to Tier 4 towns like Kolar, Guwahati, Jaunpur, and Jagdalpur, owning a Burger Empire in Small Cities. The Gurugram-based burger chain includes a desi-first menu featuring favourites like the Tandoori Paneer Burger, a robust franchise model (95% franchise-owned), and operational efficiency ensuring consistent quality. 

The brand reports a 35% year-on-year sales growth, an average daily footfall of 80-100 customers per outlet, and a 44% repeat customer rate. “We are thrilled to celebrate 150 outlets, a testament to our vision of redefining the Indian QSR experience with locally inspired flavours,” said Neelam Singh, Founder and CEO of The Burger Company.

“This milestone reflects the trust of our customers and the dedication of our franchise partners. We aim to reach 250 outlets by 2027, bringing innovative, value-driven dining to more Tier 3 and 4 markets while continuing to delight our community with bold new offerings.” Looking ahead, the brand plans to introduce new product lines and further strengthen its footprint across India.