After SuperYou announced the launch of India’s first protein wafers and healthy multigrain chips, the brand has also announced the launch of SuperYou Pro - a clean, complete and gut-loving protein powder, powered by the innovative bio-fermented yeast technology.
At the heart of SuperYou Pro is bio-fermentation tech, an advanced and scientifically backed protein technology, now made available in India. To power their fermented yeast protein powders, it is loaded with the benefits of both plant and whey. This novel creation is 100% vegan, gut-friendly, and engineered for smoother absorption and superior digestibility. It delivers 24–27g of clean, complete protein with all 9 essential amino acids, zero allergens, and a PDCAAS score of 1.0/1.0 (at par with whey)
Nikunj Biyani, Co-founder of SuperYou, shared, “When I discovered bio-fermented protein technology, the most advanced and gut-friendly protein innovation, I knew we had to bring it to India. We wanted to create a protein powder that delivers clean nutrition, tastes great and performs even better. SuperYou Pro is exactly that.” It will be launching in four delicious variants, ranging from the smooth classic Chocolate, Cold Coffee, Indian Masala Chai, and the neutral Unflavoured.
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Ranveer Singh, Co-founder of SuperYou, added, “With fermented yeast protein powders, we knew we had something revolutionary on our hands. SuperYou Pro is a breakthrough that brings the best of both worlds: the simplicity of plant-based protein and the high performance of whey. It’s a great gut-loving, clean and complete protein powder - it's the love your muscles deserve.”
SuperYou Pro is certified clean and globally credible with protein verification by NABL, quality backing from SGS China and SciEp Australia, and manufacturing in a US FDA and GMP-certified facility. It’s non-GMO, plant-based, and crafted without soy, whey, or gluten, perfect for anyone looking for clean, science-backed performance.
Priced at Rs. 3000 per kg, SuperYou aims to capture 10% market share within 12 months. It is now available on the brand’s website, Amazon, Flipkart, Blinkit, Zepto, Instamart, and in top retail stores like Wellness Forever, Noble Chemist, Ratnadeep, 711, and many more.