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Crocs unveiled its latest campaign, Let Them Talk, with Bollywood actor Siddhant Chaturvedi. Conceptualised and produced by Homegrown, the campaign film follows Siddhant Chaturvedi, whose journey and personal expression mirror this philosophy.
Commenting on the campaign, Yann Le Bozec, Head of Crocs International Marketing, said, “Let Them Talk is not just a campaign, it’s a cultural statement. As street culture continues to shape how style and identity are expressed today, Echo places Crocs firmly within those conversations. With Siddhant leading this narrative, this campaign reflects our belief that true confidence comes from owning who you are, without seeking permission or approval. This campaign reinforces Crocs as a platform for self-expression, built from the streets up.”
Siddhant Chaturvedi added, “What drew me to the Echo campaign was how real and instinctive it felt. The film captures those everyday moments where you’re simply being yourself. ‘Let Them Talk’ is about staying confident in your own rhythm and not overthinking what the world around you has to say.”
The collection launches on February 17 with a unified rollout across digital, social, retail, and e-commerce. The Echo range will be available at select Crocs stores, crocs.in and leading e-commerce platforms nationwide.
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