Pantone’s Colour of the Year for 2025 is Pantone 17-1230 Mocha Mousse—a soft, rich brown that exudes warmth, comfort, and understated luxury. This chocolatey, earthy shade is poised to capture hearts, evoking a sense of comfort akin to a hot cup of coffee or a decadent dessert.
Key Characteristics of Mocha Mousse
Mocha Mousse is a soft, rich brown with subtle warmth, designed to evoke sensations of comfort and luxury. Inspired by natural elements such as cacao, chocolate, and coffee, this colour blends humble earthiness with aspirational elegance.
The Cultural and Design Significance of Pantone 2025
Pantone’s choice of Mocha Mousse reflects current cultural trends and desires. Research shows a growing preference for harmony with the natural world, authentic and wellness-oriented experiences, and a sense of comfort and inner peace. The colour also mirrors a blend of technology and human experience, creating a perfect balance between nature and modern life.
Mocha Mousse in Different Industries
Experts predict how Pantone’s Colour of the Year for 2025 will influence the world.
Fashion and Accessories
In the fashion world, Mocha Mousse will be a go-to hue in soft, buttery leathers, luxurious suedes, cashmere and angora knits, and diaphanous chiffons. The colour’s versatility allows for both minimalistic and bold, layered looks.
Technology
Tech brands are already incorporating Mocha Mousse into their products. For instance, Motorola is planning to launch smartphones in this colour, featuring innovative vegan leather inlays with embedded coffee grounds—a creative fusion of sustainability and luxury.
Home Decor
Mocha Mousse is set to become a staple in home design. Expect to see it in flooring, wall colours, furniture, and natural materials like wood, stone, and rattan, creating warm, grounded spaces that still feel luxurious.
Beauty and Personal Care
The soothing warmth of Mocha Mousse will influence trends in hair colour, makeup palettes, skincare packaging, and beauty accessories, offering earthy shades and luxurious, minimalistic designs.
Gen Z and Mocha Mousse: A Trend to Stay
Interestingly, Mocha Mousse aligns with the ongoing brown trend among Gen Z. Known for embracing bold, unexpected colours, this generation has found a new love for brown—especially earthy, chocolatey tones. For them, brown isn’t just a neutral; it’s a statement. Whether it’s through monochrome dressing or layering different brown shades, this versatile colour has taken over the fashion world.
It’s a favourite for fashion icons like the Kardashians and Jenners, who often mix various shades of brown for a dynamic look. The rise of brown as a primary colour reflects Gen Z’s shift towards more grounded, sustainable, and natural aesthetics. It also serves as a rejection of the fast-paced, overly flashy trends of the past, opting instead for something more timeless.
Why Mocha Mousse is Here to Stay
Mocha Mousse isn’t just about colour—it’s about the feelings it evokes. Experts say that it speaks to a desire for luxury, comfort, and an authentic connection to the world around us. Whether in your wardrobe, tech gadgets, or home decor, this warm brown promises to make 2025 a year of understated elegance and sensory delight.
So, whether you’re adding a splash of Mocha Mousse to your living room, refreshing your wardrobe, or indulging in beauty treatments, 2025’s colour will ensure that warmth and comfort remain at the forefront of design and style.