P-TAL raises USD 3 million in Series A Funding

P-TAL (Punjab Thathera Art Legacy), the homegrown copper and brassware company reviving India’s centuries-old brass, copper, and bronze craft traditions, has raised USD 3 million in its Series A round to strengthen its presence in India and accelerate its global expansion. The round was led by VC Grid, alongside participation from Ekamya Ventures, Salarpuria Group, LNB Group, Rainmatter (backed by Nithin Kamath of Zerodha), Connecticut Innovations (their first-ever Indian investment), Anicut Capital, Zero Pearl VC, Jaipur Rugs Family Office, Ramakant Sharma (Livspace), Sanjay Kapoor (Genesis Luxury by Reliance), Avnish Anand (CaratLane), Shibam Das (Atomberg), and Dr Ritesh Malik (Innov8).

Currently, exports to the US, UK, Europe, and the Middle East account for over 55% of P-TAL’s total business, and the brand projects its international share to grow to 75% within the next 3–5 years. With this fundraise, P-TAL will focus on product innovation, technology-driven supply chain efficiencies, and artisan empowerment, while deepening its presence across high-demand global markets.

On the announcement, Aditya Agrawal, Co-founder & CEO, P-TAL, shared, “This fundraise is not just capital; it’s a partnership with visionary investors who believe in the revival of beauty and the benefits of traditional metals like brass, copper and bronze. We stand at the intersection of timeless heritage and modern utility, and this partnership fuels our mission to take P-TAL from the homes of India’s artisans to households across the world. With this backing, we are poised to scale globally, reimagining what ‘Made in India’ means: craft that carries soul, design that speaks the future, and products that are healthy and last generations.”

The fundraise comes on the back of a remarkable growth journey. Since its last funding round, P-TAL has scaled from Rs. 5 crore ARR to Rs. 50 crore ARR, with a target of hitting Rs. 150 crore ARR within the next 12 months. Earlier this year, the brand also secured an all-sharks deal on Shark Tank India Season 3, further validating its vision and investor confidence.

With its strong consumer base of wellness-conscious households worldwide, P-TAL is well on its way to becoming a profitable, sustainable luxury brand that redefines Indian craftsmanship on the global stage.