MeMeraki Secures Four-Shark Investment of Rs. 1 Crore on Shark Tank India

MeMeraki, an Indian culture-tech platform building technology-led market access for traditional Indian arts and crafts, secured a Rs. 1 crore investment from four Sharks on Shark Tank India. The deal saw participation from Varun Alagh, Namita Thapar, Kunal Bahl, and Viraj Bahl, marking one of the show’s rare multi-Shark endorsements of a culture-first, impact-led business.

Founder Yosha Gupta entered the Tank seeking Rs. 50 lakh for 1.67% equity. Following strong interest and deliberation, the Sharks came together to close a Rs. 1 crore deal for 4% equity, valuing the company at Rs. 25 crore and signalling collective conviction in its growth trajectory.

The investment reinforces MeMeraki’s position as a scalable platform operating at the intersection of heritage, technology, and enterprise execution. The capital will be used to strengthen its technology backbone, expand enterprise partnerships, and deepen structured engagement with artisan communities through onboarding, design
intervention, and research-led documentation.

Founded in 2019, MeMeraki connects over 500 master artisans across 300 traditional art forms with global audiences in more than 40 countries. During the episode, the Sharks praised the clarity of the business model and the founder’s disciplined approach to scale. MeMeraki operates a 60% consumer and 40% enterprise model and has demonstrated consistent year-on-year revenue growth, reaching profitability in the current financial year.

Commenting on the investment, Yosha Gupta, Founder and CEO, MeMeraki, said, "This funding strengthens our ability to scale three core parts of the business: enterprise partnerships, digital distribution, and artisan capacity. Over the years, we’ve built systems that can deliver complex, large-scale cultural projects while continuing to grow global consumer demand. Having four Sharks join us at this stage brings strategic depth in brand building, distribution, and operational discipline as we focus on long-term income stability for artists and institutional growth."

Speaking at the episode, Varun Alagh said, ‘I think the founder was so good, and she knew her business, and her passion was so strong that I thought she should be a partner in this journey. She will build something amazing where she will help out so many artisans in India, and that will be something so good to see."