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Actor and performer Rithvikk Dhanjani has officially forayed into the world of fashion entrepreneurship as co-owner of Hophead, a homegrown streetwear and lifestyle brand. Founded by Chirag Khosla, now jointly owned by Rithvikk and Chirag, as the co-founders aim to expand their presence across India.
Rithvikk’s association with Hophead began two years ago when he collaborated with the brand on a limited-edition line titled RDX, which launched on his birthday last year. Speaking about his journey with Hophead, Rithvikk Dhanjani said, “Hophead isn’t just another fashion label for me — it’s personal. I have always believed that clothes are a reflection of who you are and how you feel. Growing up as an overweight kid who often struggled with confidence, fashion became my shield. It is my way of telling the world I was enough. Hophead represents that journey. We’re building a brand that empowers people to wear their stories with pride — with comfort, quality, and authenticity at its heart."
He further adds, "What excites me the most is the love we’ve received for our craftsmanship. Everyone who’s worn our pieces has spoken about how good the clothes feel, and that means everything. At Hophead, we’re obsessive about the details: the GSM, the fabric, the stitching, all of it matters. Our goal is to offer the best possible quality at a price that’s fair and accessible. For me, Hophead isn’t about creating exclusivity; it’s about creating belonging. I want people to feel seen, confident, and comfortable in what they wear. This brand is about celebrating individuality — it’s about being yourself, unapologetically.”
With its current collections spanning streetwear, caps, and athleisure, Hophead is now set to introduce a formalwear line designed for the contemporary Indian wardrobe. In the future, the brand plans to collaborate with larger creative houses and expand its digital footprint.
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