Garmin, a global leader in fitness and wellness technology, has taken a strategic step to strengthen its presence in India by appointing a new brand ambassador. Recognizing India as one of its most promising markets, the brand has partnered with a fitness icon known for endurance, discipline, and healthy living. This collaboration aims to inspire individuals across all fitness levels, from beginners to seasoned athletes, to embrace a healthier lifestyle with Garmin’s advanced wearable technology.
With a solid background in endurance sports and wellness advocacy, the new ambassador embodies Garmin’s mission to help individuals achieve their fitness goals. From completing ultramarathons to conquering Ironman challenges, his journey reflects the values of perseverance and holistic well-being. Garmin’s smartwatches, designed for activities ranging from running, cycling, and swimming to yoga, hiking, and even motorsports, provide users with personalized health insights, promise to make wellness accessible and achievable for all.
The partnership reflects a shared commitment to innovation and wellness, with a focus on motivating individuals to take control of their health. The brand’s wearable technology not only tracks performance but also offers personalized recovery plans and goal-oriented metrics to support a long-term fitness journey. With this association, Garmin aims to empower users to push their limits, embrace new challenges, and experience the benefits of an active lifestyle.
Announcing Milind Soman’s association with the brand, Deepak Raina, General Manager, AMIT GPS & Navigation said, “At Garmin, we believe wellness is more than just fitness—it’s about helping people live healthier and more active lives every day just like our mantra Beat Yesterday”. By joining forces with a fitness advocate who lives by this principle, Garmin is set to reach a wider audience and redefine how people approach daily wellness. Through this partnership, the brand continues to inspire a global community to move, explore, and live healthier one step at a time.