Eros Innovation Forays into AIVidya and Launches Ethical AI Education Platform for the Creative Arts Industry

Eros Innovation announced its foray into education with the launch of Eros AIVidya, a next-generation learning initiative designed to reskill and empower the creative arts industry through ethically trained artificial intelligence. Conceived as a modern Gurukul for the AI age, Eros AIVidya integrates creativity, culture, and technology to enable students and professionals to become AI-augmented filmmakers, actors, writers, singers, music composers, and digital creators, using advanced AI tools purpose-built for the creative economy. The first AI Vidya Centre will be implemented in partnership with Achariya Educational Public Trust, which administers institutions affiliated with Pondicherry University.

The platform leverages Eros GenAI models, trained ethically on licensed content, proprietary intellectual property, and culturally grounded datasets - ensuring responsible, transparent, and industry-compliant AI usage.  As the first physical implementation of the AIVidya model, Eros Innovation has partnered with Achariya Educational Public Trust, which administers Achariya College of Engineering Technology and Achariya Arts and Science College, institutions affiliated with Pondicherry University. Through this collaboration, a Centre for Ethical AI & Creative Technologies will be established on the Achariya campus, serving as the launchpad for AI Vidya’s academic and industry programs.

Ridhima Lulla, Co-Founder, Eros Innovation, said, "Eros AIVidya represents our belief that the future of education lies at the intersection of creativity, ethics, and technology. Through ethically trained Eros GenAI models and strong academic partnerships like Achariya, we are building a new pathway for creators to thrive in the AI era - without compromising values, rights, or artistic integrity.”

Dr. J. Arawindhan, Managing Director, Achariya Group of Educational Institutions, said, “This partnership with Eros Innovation enables us to establish an Immersive AI and Ethical Technology Centre at Achariya, integrating artificial intelligence and industry-led training into our academic ecosystem. Eros Innovation’s leadership in ethical AI and creative technologies gives this initiative strong industry relevance and reflects our commitment to world-class education and preparing students with future-ready skills.”