Decathlon India, a sports products brand, and Zepto, a consumer internet brand renowned for its quick delivery promise, announce a strategic partnership to bring greater access to sporting goods to Indians across the country. This collaboration marks a significant milestone in India's quick commerce landscape, making a wide range of high-quality sports and fitness products more accessible than ever before.
Starting in September, users in 16 cities including Mumbai, Bengaluru, Delhi-NCR, Chennai, and Hyderabad, amongst others can shop from Decathlon’s extensive portfolio of sporting goods across various categories, including fitness, outdoor, water sports, team sports and more on the Zepto Platform. Whether it's qualitative sports equipment, high-performance running shoes, or versatile yoga mats, Decathlon's assortment of sports products on Zepto ensures customers have quick and easy access to the gear they need to pursue their active lifestyles.
On the announcement, Aadit Palicha, CEO of Zepto shared, “We are thrilled about Decathlon being a part of the Zepto family and I thank our sellers for having enabled this. We believe in promoting an active lifestyle and are excited about the opportunity to work with our sellers to make fitness products more accessible to millions of Indians.”
Further commenting on this announcement, Sankar Chatterjee, CEO of Decathlon India, said, “We are excited to collaborate with Zepto to bring greater access to a wide range of sports products for our fellow Indians.”
This announcement follows Decathlon's recent commitment to provide an enhanced and integrated shopping journey that seamlessly blends physical and online shopping experiences. As Decathlon looks to provide greater access to sports, Zepto is fast becoming the platform of choice for established brands looking to pivot into the quick commerce space. By joining forces with a globally trusted brand like Decathlon, Zepto is reaffirming its commitment to delivering quality and convenience.