Do you Know why the Banarasi Peda is so Special?

Banarasi Peda is a famous sweet from Varanasi, a city rich in culture and traditions. Known for its creamy texture and delicious taste, this sweet has gained the prestigious Geographical Indication (GI) tag. This recognition ensures that only pedas made in Varanasi using traditional methods can be called "Banarasi Peda". But what’s the story behind this iconic sweet? Let’s explore its origins, how it’s made, its cultural importance, and the journey to receiving the GI tag.

The History of Banarasi Peda

Banarasi Peda has been a cherished part of Varanasi’s food traditions for hundreds of years. Varanasi, one of the world’s oldest cities, is renowned not only for its spirituality but also for its delectable sweets. Among these, Banarasi Peda stands out, symbolising the city’s rich food culture. This sweet is crafted from khoa, a thickened form of milk, with a long-standing tradition of milk-based sweets in the region. Over time, sweet makers in Varanasi have perfected the recipe, adding flavours like elaichi (cardamom) and kesar (saffron), which lend the peda its unique taste and enticing aroma.

Banarasi Peda is more than just a dessert—it is an integral part of festivals, celebrations, and religious rituals. Deeply connected to the life and culture of Varanasi, it transcends being a mere treat and is truly a symbol of the city’s heritage.

How Banarasi Peda Is Made

The traditional way of preparing Banarasi Peda makes it truly special. First, high-quality milk is boiled slowly until it thickens and turns creamy, creating khoa. Then, sugar and aromatic spices like cardamom and saffron are added. Some recipes even include rose water for extra fragrance. The mixture is then cooked with care until it reaches the perfect consistency, a step that requires both skill and patience. After cooling, the mixture is shaped into small peda pieces. Each is garnished with nuts like pistachios or almonds, adding a delightful crunch.

This traditional process, passed down through generations, ensures that every Banarasi Peda is full of rich flavour and a unique texture.

The Significance of the GI Tag

In March 2022, Banarasi Peda was granted the GI tag, bringing global recognition to this local sweet. The GI tag is not just a label; it signifies authenticity and cultural pride. The Banaras Mishthan Vikas Samiti (Confectionery Development Association) and the Human Welfare Association spearheaded efforts to secure this recognition, with the aim of preserving the region’s culinary heritage. This prestigious tag has attracted food lovers and tourists, boosting the local economy and creating new opportunities for sweet makers.

Economic Impact of the GI Tag

Real Banarasi Peda has a unique identity, making it popular in local and global markets. Producers can sell GI-tagged Banarasi Peda at higher prices, which helps them earn more and improve their living standards. Varanasi’s reputation as a food destination has grown, attracting tourists who want to taste the authentic Banarasi Peda. The growing demand has created jobs in making, packaging, and selling the sweet, helping the local economy.

Challenges in Maintaining Authenticity

The GI tag has brought recognition and economic benefits, but it also comes with challenges. Producers must follow strict rules to keep the Banarasi Peda authentic. As the sweet becomes more popular, local producers face more competition. It’s important to have a steady supply of high-quality ingredients like milk and saffron to keep the flavour special. Despite these challenges, the sweet makers of Varanasi are dedicated to preserving the tradition of Banarasi Peda.

Banarasi Peda is more than just a sweet; it represents the heart of Varanasi. The GI tag helps keep this special treat popular, pleasing sweet lovers and preserving a rich cultural tradition whether you live in Varanasi or are visiting, tasting the real Banarasi Peda is a must. It’s a chance to experience the city’s traditions and enjoy its timeless charm. Next time you enjoy a Banarasi Peda, remember the history, effort, and love behind making this famous sweet—a true taste of Varanasi.