Women-Led Celebrity & Influencer Brands You Need to Check Out in 2026

Women entrepreneurs today are redefining what it means to build a brand. No longer limited to endorsements, female celebrities and influencers are stepping into boardrooms, product labs, and creative studios to create businesses that reflect their identity, values, and audience needs. From skincare and wellness to haircare, fashion, and lifestyle, these women-led brands are not just passion projects — they are carefully built ventures rooted in authenticity and community.

This Women’s Day, it is worth celebrating how influence is evolving into entrepreneurship. Check out these brands founded by Celebrities and Influencers that women lead. 

indē wild by Diipa Büller-Khosla

indē wild is a skincare and wellness brand that blends Ayurvedic traditions with modern, science-backed formulations. The brand is built around the philosophy of “Ayurvedistry,” combining time-tested Indian ingredients with clinical research for effective skincare. Its product range includes serums, face oils, and treatments designed to strengthen the skin barrier and promote long-term skin health. indē wild places strong emphasis on ritual-based self-care and culturally rooted beauty practices. 

Kay Beauty by Katrina Kaif

Kay Beautyis a cosmetics brand built around the idea of high-performance makeup designed for Indian skin tones and climates. Co-created with Nykaa, the brand focuses on long-wear, lightweight, and inclusive formulations across foundations, lip products, eye makeup, and more. One of its core pillars is inclusivity — offering a wide shade range and promoting real, unfiltered beauty. The products are designed to deliver a professional finish while remaining easy for everyday use. Kay Beauty blends glamour with practicality, reflecting Katrina Kaif’s understated yet polished aesthetic. In 2026, it remains one of India’s most successful celebrity-founded beauty brands with strong mass and premium appeal.

Anomaly by Priyanka Chopra Jonas

Anomalyis a sustainable haircare brand created with a focus on high-performance formulas at accessible pricing. Launched globally, the brand is known for its clean, vegan, and cruelty-free approach to shampoos, conditioners, and hair masks. One of its key differentiators is sustainability — from recycled plastic packaging to affordable, eco-conscious products. The formulations are designed to work across different hair types while keeping routines simple and effective. Anomaly reflects Priyanka Chopra Jonas’ global outlook and commitment to responsible beauty. 

SOEZI by Sonakshi Sinha

SOEZIis a press-on nail brand that focuses on salon-style manicures made quick, affordable, and reusable. The brand was built around the idea of convenience — offering ready-to-apply nail sets that eliminate the need for long salon appointments. It caters to modern consumers who want trendy nails without time-consuming upkeep. The designs range from minimal everyday styles to bold, statement looks. SOEZI also promotes ease of use and reusability, making it both practical and fashion-forward.

Ed-a-Mamma by Alia Bhatt

Ed-a-Mammais a sustainable children’s and maternity wear brand built around the idea of conscious fashion. The brand focuses on eco-friendly fabrics, nature-inspired designs, and comfortable silhouettes for kids and moms. It stands out for its strong environmental messaging, encouraging children to connect with nature through clothing and storytelling. The label also integrates themes like wildlife, forests, and sustainability into its collections. Over the years, it has expanded from kidswear to maternity and lifestyle categories. 

akind by Mira Kapoor

akind is a skincare brand centred around skin barrier health and simplified routines. The brand offers cleansers, serums, moisturisers, and sunscreens designed to be skin-type agnostic and easy to integrate into daily skincare. Its philosophy is rooted in the idea that every person’s skin is unique and needs targeted yet fuss-free care. The product ranges are divided into BUILD, BALANCE, and DEFENCE categories to repair, maintain, and protect the skin barrier. The brand also positions itself as vegan, cruelty-free, and dermatologically tested. akind reflects Mira Kapoor’s wellness-led approach to skincare and everyday self-care.

82°E by Deepika Padukone

82°Eis a premium skincare and self-care brand inspired by holistic wellness. The brand blends science-backed ingredients with Indian botanical elements to create high-performance skincare products. Its formulations focus on hydration, nourishment, and long-term skin health rather than quick fixes. The brand also promotes a mindful self-care philosophy that goes beyond skincare into overall well-being. From cleansers to serums and moisturisers, the product range is designed for simple yet effective routines. 

Hyphen by Kriti Sanon

Hyphenis a skincare brand focused on science-backed, multi-functional products for modern consumers. The brand emphasises transparency, active ingredients, and skin-friendly formulations suitable for Indian skin types. Its product line includes moisturisers, serums, sunscreens, and lip care with a strong focus on hydration and skin repair. Hyphen aims to simplify skincare by offering effective solutions without overly complicated routines. The brand positions itself as clean, vegan, and cruelty-free.

LoveChild by Masaba Gupta

LoveChildis a vibrant beauty brand that celebrates individuality, colour, and Indian skin tones. The brand offers makeup products designed to be bold, playful, and expressive rather than conventional. It strongly reflects Masaba Gupta’s design sensibility — fun, unconventional, and unapologetically Indian. From lipsticks to face products, the brand focuses on inclusivity and accessible luxury. LoveChild also embraces storytelling through packaging and campaigns. It resonates strongly with younger audiences who enjoy experimental beauty.

Palmonas by Shraddha Kapoor

Palmonas is a demi-fine jewellery brand that bridges the gap between fashion jewellery and fine jewellery. The brand focuses on stylish, everyday pieces that are durable, affordable, and versatile. Its collections are designed to be minimal yet statement-worthy for daily wear. Palmonas aims to offer high-quality jewellery at a price that is not intimidating for traditional fine jewellery. The brand appeals strongly to Gen Z and millennial consumers. With Shraddha Kapoor as co-founder, the brand carries a youthful and accessible aesthetic.

Mrucha Beauty by Mrunal Panchal

Mrucha Beauty is a makeup brand built around inclusivity, creativity, and influencer-driven beauty trends. The brand focuses on beginner-friendly products suitable for Indian skin tones. It gained popularity through its strong digital presence and relatable tutorials. The product range includes lip products, eye makeup, and complexion essentials. The brand is known for its colourful aesthetic and youth-centric branding. It reflects Mrunal Panchal’s journey from beauty creator to entrepreneur.

Naked Coffee by Meghna Kaur and Radhika Seth

Naked Coffee is a wellness coffee brand that blends functional ingredients with speciality coffee. The brand focuses on clean-label beverages designed for energy, metabolism, and overall wellness. It promotes a lifestyle-driven approach where coffee becomes part of a holistic routine. The product line often includes functional blends targeting focus, gut health, and daily productivity. The branding is minimal, modern, and health-forward. It stands at the intersection of wellness culture and café-style consumption.

LOVETC by Ananya Birla 

LOVETC is a colour cosmetics brand created to offer high-performance, everyday makeup for modern consumers. The brand focuses on long-wear, easy-to-use products that fit seamlessly into daily routines rather than just occasion-based beauty. Its product range includes essentials like lipsticks, eyeliners, and mascaras designed for practicality and performance. LOVETC positions itself as a homegrown beauty label with global-quality formulations tailored to Indian users.

UnderNeat by Kusha Kapila 

UnderNeatis a shapewear and innerwear brand designed for comfort, confidence, and body inclusivity. The brand focuses on size-inclusive shapewear that supports different body types. Its products are created for everyday wear rather than restrictive occasion-based shapewear. The brand messaging revolves around body positivity and self-acceptance. It strongly aligns with Kusha Kapila’s outspoken and relatable digital persona. UnderNeat is positioned as functional yet empowering innerwear for modern women.

Nish Hair by Parul Gulati 

Nish Hairis a hair extension and hair accessories brand addressing real hair concerns faced by women. The brand specialises in clip-in extensions, bangs, toppers, and volumisers designed for easy use. It gained traction for offering quick, non-damaging hair solutions. Nish Hair also focuses on customisation and natural-looking textures suitable for Indian hair. The brand was built after Parul Gulati’s personal experience with hair fall. Today, it stands as one of India’s most recognisable influencer-led hair brands.

Arabellaa by Juhi Godambe 

Arabellaa is a fashion and lifestyle label that reflects modern, feminine, and trend-led aesthetics. The brand offers stylish clothing designed for contemporary urban consumers. Its collections often feature chic silhouettes, soft palettes, and occasion-ready outfits. The brand is heavily inspired by Juhi Godambe’s personal fashion sensibility. It positions itself as aspirational yet wearable fashion. Arabella thrives on strong visual storytelling and influencer-led styling.

AltK Beauty by Nitibha Kaul

AltK Beautyis a skincare and beauty brand focused on practical, everyday skincare solutions. The brand emphasises simplified routines and skin-friendly formulations. It is designed for young consumers navigating skincare without overwhelming steps. AltK Beauty reflects Nitibha Kaul’s content style — relatable, honest, and beginner-friendly. The brand also leans into community-driven beauty conversations. It is positioned as accessible