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Over the last couple of years, Instagram has become one of the major discovery platforms, making small businesses more accessible and, in turn, giving them more visibility and a well-deserved boost. If you're looking to learn all about them in one place, then you need to check out this list by Local Samosa.
Moora
Moora aims to redefine the saree as bold, everyday streetwear rather than attire reserved for special occasions. Rooted in traditional craftsmanship from Bagru, Rajasthan, each piece is handcrafted using age-old techniques. The brand focuses on inclusivity, sustainability, and preserving cultural heritage through modern design. Ready-to-wear, one-minute, pre-pleated sarees are their bestsellers.
SickDripz Store
SickDripz offers a wide range of high-quality jewellery, combining timeless and modern designs to suit diverse styles and occasions. Each piece is made from durable stainless steel with PVD plating and undergoes in-house quality checks. The brand offers a large product selection of earrings, necklaces, bracelets, hair accessories, rings, and more.
Kimatra
Kimatra is a New Delhi-based homegrown brand offering handcrafted handbags and fashion accessories that balance style with utility. Led by founder Mahima Gupta, the brand prioritises quality over quantity, using materials like genuine and vegan leather to create durable, thoughtfully designed products. They focus on sustainability, minimal waste, and skilled local craftsmanship. From pop-culture inspired sunglasses covers to trendy bags, the Kimatra aims to deliver functionally stylish pieces made in India.
Bougie
Bougie is a Mumbai-based brand specialising in handcrafted scented candles and home fragrance products. Their collection features fragrances like Raatrani, Gilli Mitti, Chai, and Tomatina, available individually or in gift sets. The brand focuses on creating ambient, design-led home essentials that blend aroma with aesthetic appeal.
IndiNoir
IndiNoir is a fragrance brand that creates perfumes designed to evoke memory and emotion through scent. Based on the idea that fragrance is one of the most lasting impressions, their range is crafted to suit daily life—whether at work, with friends, or alone. The focus is on scents that uplift and create meaningful personal connections.
Moon Kiln
Founded by Amba Soma, Moon Kiln is a Pondicherry-based creative brand that specialises in handcrafted jewellery, desk accessories, magnets, keychains, and custom pet sculptures. Each item is thoughtfully made by hand, reflecting the brand’s focus on quality, detail, and charm. With a playful yet elegant design aesthetic, Moon Kiln’s products are crafted to bring a sense of personality and joy to everyday life, whether through wearable art or whimsical desk companions.
MazheComics
MazheComics is a stationery brand established in 2020, specialising in quirky, high-quality sticker designs that blend creativity with relatability. Founded by Shalaka Gaikwad and Mithil Bhansali, the company is driven by a youthful, design-focused vision. With a growing catalogue of characters and styles, MazheComics aims to engage both long-time stationery fans and new enthusiasts through imaginative and expressive products.