Presenting Local Samosa’s 100 Brands To Watch Out For in 2025

The wait and anticipation to know which Brands would make it to the list is over, as we are all set to unveil the Top 100 Brands to Watch Out for in 2025 across Beauty, Personal Care, and Wellness, BFSI, Home, Decor and Living, Travel, Fashion, and more.

At Local Samosa, we are passionate about facilitating a platform for homegrown brands and local businesses. Brands to Watch Out For in 2025 is one of the steps towards our commitment to recognising and celebrating Entrepreneurs & Professionals who are building local brands from the ground up.

The Founder’s Note

Local Samosa’s Founder and Editor, Abhishansa Mathur, is excited to bring the list of 100 Brands To Watch Out For in 2025!

“I am immensely proud to present the second edition of Brands to Watch Out For. India is experiencing exponential growth in the startup ecosystem and has seen several individuals donning entrepreneurial hats and launching brands that are not just successful but also provide solutions to everyday problems; brands are now shaping the Indian economy and making it truly LOCAL. 

At Local Samosa, our commitment to fostering a thriving ecosystem for homegrown businesses remains stronger than ever. Brands to Watch Out For is not just a list—it is a platform to recognize and uplift visionaries who dream fearlessly, innovate boldly, and build from the ground up. It is a series that highlights some of the most promising brands across various sectors. 

The incredible response to our inaugural edition released last year reaffirmed our belief in the power of homegrown brands and local businesses. This year, we are even more thrilled to put forward the next wave of innovators and changemakers shaping India’s entrepreneurial landscape. 

From fashion to fintech, wellness to clothing, and beyond, this edition continues our mission to highlight brands redefining innovation, sustainability, and consumer experience. The overwhelming number of nominations we received speaks volumes about the creativity, resilience, and ambition of Indian entrepreneurs. Curating this list has been an inspiring journey, and I extend my heartfelt congratulations to every brand that has made it. 

To everyone reading this, please take a step in supporting and celebrating these homegrown brands and the entrepreneurs building them. Every purchase, every word of encouragement, and every moment of recognition plays a role in fueling their success. 

The pages of this edition are filled with the great future of the Indian Startup Ecosystem. Here’s to dreaming bigger and supporting local. Presenting to you the curated list of some of the most promising brands in this edition of 2025-2026. 

Thank you for being a part of this journey—we can’t wait to see what comes next!”

The Much-Awaited List

You can check out the full list and a snapshot of all the brands featured here. 

Join us in congratulating and applauding these brands, which are shaping the present and future of the Homegrown and Local Business landscape in India.