Brand Announcements, Launches and Releases | Third Week of November

This is your chance to stay updated on all the brand announcements, releases, and launches. From Lavie's latest collection to Gully Labs Jersey Collection, Local Samosa is back with all the details you need to know for the third week of November. 

Welme TENS-powered Sustainable Period Pain Relief Device

Welme steps forward with a new perspective: period care can be effective, sustainable, and seamlessly woven into everyday life. Welme is a clinically approved, TENS-powered period pain relief device designed to make menstrual wellness effortless. With gentle electrical pulses that relax muscles, ease cramps, and soothe lower abdominal and back pain, it brings fast, natural, drug-free relief without the clutter of heating pads, patches, or constant refills.

Rediscover the Joy of Letter-Writing This Sunday at Journal’s Letters & Lattes

Santacruz’s neighbourhood café, Journal, on 23rd November, invites guests to rediscover the lost art of letter-writing with Letters and Lattes, an intimate afternoon dedicated to handwritten expression, reflection, and conversation. The event will be hosted by Shrutee Choudhary, the founder of Letters from a Better Place.

Gola Sizzlers Celebrates 37 Years of Service 

Gola Sizzlers proudly marks 37 years of culinary excellence, a journey that began with a single vision: to create India’s most beloved multi-cuisine dining experience. Founded by Mr. Naresh Kapoor in 1988, Gola Sizzlers has grown from a single restaurant in Delhi into a nationwide chain known for its innovative menu, family-style dining, and timeless appeal.

Punch Room Tokyo Brings Its Celebrated Cocktail Craft to Drift  Mumbai

Punch Room Tokyo from The Tokyo EDITION, Ginza will bring its signature cocktail experience to Drift, Mumbai, for an exclusive evening of artistry and storytelling. Ranked No. 36 on Asia’s 50 Best Bars 2025, the bar represents a new benchmark in contemporary Japanese mixology, an EDITION first that celebrates the evolution of punch as both tradition and craft.

Lavie Presents The Occasion Edit

Lavie Luxe, the premium extension of India’s beloved handbag brand Lavie, presents “The Occasion Edit” its newest range of handbags crafted specially for your glamorous evenings and celebrations. Designed to be the perfect blend of elegance and functionality, this is the ultimate collection for the modern woman who loves to stand out and make a fashion statement while staying true to their original style.

Insight Cosmetics Skin‑Tint 5‑in‑1 Serum Foundation

Insight Cosmetics launches a skin tint. This lightweight, multitasking 5-in-1 serum foundation combines primer, moisturiser, sunscreen (SPF 20), skincare actives, and foundation in one formula. Infused with niacinamide and rice water, it hydrates, brightens, and blurs pores and imperfections. Dermatologically tested, vegan, and toxic-free, it offers breathable, long-lasting coverage across eight beautiful shades.

Recode Clay Matte Liquid Lipstick

Recode launched a collection of Matte Lipsticks. These Recode matte liquid lipsticks deliver bold, high-pigment colour in a lightweight, clay-like mousse texture that feels ultra-smooth on the lips. Its waterproof, smudge-proof and kiss-proof formula stays put all day, giving you long-lasting vibrancy without drying. Enriched with nourishing olive oil and jojoba oil. 

Gully Labs Introduces Its Vintage Hockey Jersey Collection 

Gully Labs, the Vintage Hockey Jersey Collection, to celebrate the Vintage Trainer series. Drawing inspiration from India’s illustrious hockey legacy spanning eight Olympic gold medals and historic moments like the 1975 World Cup win, this collection breathes new life into iconic victories by transforming them into contemporary street sport uniforms. The collection celebrates the indomitable spirit of Indian hockey legends such as Dhyan Chand and Balbir Singh Sr., bridging the gap between sports heritage and modern urban culture.

Irasv Launches a Bridal Collection

Irasva presents its latest Bridal Capsule Collection — presenting pieces through distinct chapters: Amara, a celebration of eternal love through classic silhouettes; Polki, reviving age-old Mughal splendour; Diamond Jewellery, embodying contemporary elegance. And the newest introduction, Rüh, a hand-painted edit inspired by the beauty of lotus blooms and the storytelling art of Pichwai — suited for today’s new-age bride.

Juliana’s Bistro X The Yellow Brush Studio

Juliana’s Bistro hosted a Portrait Painting Workshop - Paint yourself on a wall plate in collaboration with The Yellow Brush Studio. Set in the cosy ambience of Juliana’s Bistro, this workshop invited participants to explore their creative side while enjoying a delightful culinary experience at Juliana’s Bistro. Guided by skilled artists from The Yellow Brush Studio, participants hand-painted their own wall plates, a perfect blend of art, relaxation, and self-expression.

Plum BodyLovin' Partners with Indu Ice Cream 

Plum BodyLovin’ partnered with artisanal dessert brand Indu Ice Cream. Inspired by Plum BodyLovin’s best-selling Vanilla Caramello Body Lotion, loved for its cosy, indulgent scent, this first-of-its-kind collaboration transforms an award-winning bestseller into a mouthwatering limited-edition ice cream creation.

Innisfree Launches Green Tea Ceramide Milk Barrier Essence

Innisfree, the global K-beauty brand celebrated for its clean formulations and sustainably sourced ingredients from Jeju Island, unveiled its latest skincare innovation, the Green Tea Ceramide Milk Barrier Essence, a multi-functional formula that delivers deep hydration and barrier repair in one silky, lightweight step.

Mahavat Expands to Delhi and Uttar Pradesh

SOM Group announced the launch of Mahavat Whisky in the New Delhi & Uttar Pradesh markets. Mahavat will now retail at Rs. 500/- per 750 ml bottle in the Delhi market, positioning itself as a desirable luxury choice for buyers who value both quality and affordability. The buzz among trade and consumers is already building, and SOM Group is confident that Delhi & Uttar Pradesh will embrace Mahavat with the same enthusiasm as Madhya Pradesh.

Frido Joins Hands with HRX to Champion the Barefoot Movement in India

Frido, India’s  D2C ergonomic brand, announced a partnership with HRX, a homegrown activewear brand, jointly owned by Hrithik Roshan and Exceed Entertainment. Together, the two brands have launched their first-ever co-branded innovation - the Frido x HRX Barefoot Sock Shoe.

Pantai Pura Set to Unveil ‘The Burma Edit’

Pantai Pura, a luxury lifestyle brand, is set to unveil its new collection - The Burma Edit.Handcrafted by skilled artisans in authentic Burmese rattan, The Burma Edit captures the spirit of Southeast Asian craft traditions while embracing the ease of modern living. Each of the nine pieces in the collection tells a story of patience, precision, and purpose - designed to elevate everyday rituals with understated luxury. 

Are you a founder or entrepreneur ready to spotlight your homegrown brand? Nominate them now for Local Samosa’s third edition of Brands to Watch Out For in 2026 Now!