Brand Announcements, Launches and Releases | Fourth Week of January

This is your opportunity to stay informed about all the latest brand announcements, releases, and launches. From the launch of NYC’s MILK Makeup to India to Plate & Peonie's latest collection, Local Samosa is back with all the details you need to know for the fourth week of January. 

LAMY noto Launches Special Edition Colourways

LAMY introduced two new special edition colourways for its iconic LAMY noto pen — all-black and teal. Designed by Japanese designer Naoto Fukasawa, the pen’s ergonomic triangular form enables effortless, long writing sessions. The new colours offer a fresh, contemporary take while staying true to LAMY’s minimalist design philosophy.

ituvana’s Lila Vana Summer Edit

ituvana launched Lila Vana, a summer collection blending Indian craft with Indonesian influences in fluid, re-wearable silhouettes. The range focuses on comfort, conscious consumerism, and artisanal techniques, featuring silk, satin, bandhani, and ombré details. 

Fabindia Celebrates Republic Day with Tricolour Styles

Fabindia celebrates Republic Day with curated tricolour kurtas in natural fabrics for men, women, and kids. Every full-price kurta purchase comes with a complimentary premium Tiranga lapel pin. The collection highlights saffron, white, and green hues, combining elegance with patriotic pride.

MILK Makeup Launches in India via Nykaa

Nykaa brought NYC’s MILK Makeup to India, offering clean, vegan, and cruelty-free beauty products. Known for multitasking formulas, the brand emphasises individuality, comfort, and real-life makeup routines. Its launch strengthens Nykaa’s commitment to globally relevant, culture-led beauty experiences.

MagickHome Launches Flagship Experience Hub in Bangalore

MagickHome opened its largest Interiors Experience Hub in HSR Layout, Bangalore, inaugurated by actress Rukmini Vasanth. The 6,200 sq. ft space features a full-scale 2BHK mock-up, interactive design zones, and over 50,000 design permutations for personalised interiors. 

Limelight Lab Grown Diamonds Launches in Bhopal

Limelight Lab Grown Diamonds opened its first exclusive Bhopal store, inaugurated by MLA Shri Bhagwandas Sabnani. The store showcases CVD lab-grown diamonds in solitaires, necklaces, earrings, and bracelets, with a contemporary, accessible retail design. 

Ikonic Professional Launches Hair Dryer Pro 2200+

Ikonic Professional launched the Hair Dryer Pro 2200+, a high-performance styling essential with ionic technology for smoother, healthier hair. Equipped with a 2200W AC motor, diffuser, and interchangeable nozzles, it delivers salon-quality blowouts at home.

Plate & Peonie Launches the Pink Asiatic Collection

Plate & Peonie introduced its Pink Asiatic collection, blending soft petal tones with timeless tabletop patterns. Designed for everyday use and intimate gatherings, the collection emphasises elegance, warmth, and versatile styling. Each piece elevates meals and celebrations with quiet sophistication.

Skinvest Launches Slip Oil & Snatched Kansa Gua Sha

Skinvest unveiled the Slip Oil and Snatched Kansa Gua Sha combo for a mindful, ritual-led facial routine. Combining hydration, lifting, and de-puffing, the duo delivers visible contouring and glow in minutes. Rooted in Ayurvedic wisdom and modern science, it transforms daily skincare into a grounding self-care practice.

Chengavi Launches Red Rice Face Serum

Chengavi launched the Red Rice Face Serum, designed for dull, fatigued skin requiring gentle restoration. Infused with antioxidant-rich red rice, niacinamide, and aloe vera, it nourishes, evens tone, and enhances natural luminosity. 

KORA by Nilesh Mitesh Third Chennai Store

KORA by Nilesh Chhadva and Mitesh Sumbad opened its third Chennai store at Anna Nagar, expanding its luxury men’s ethnic wear presence. The flagship store responds to strong customer demand, offering refined, contemporary Indian silhouettes. It continues the brand’s ethos of elevated, effortless, and culturally rooted menswear.

Etude India Launches Inspired Fixing Tint Shades

Etude India launched Fixing Tint shades inspired by Indian skin tones, with Mocha Mantra, Nude Noor, and Sufi Red. Designed for long-lasting, effortless wear, the collection celebrates playful expression while remaining culturally relevant. India-exclusive packaging enhances versatility for day-to-night looks.

Estele Launches ‘Mor Bagh’ Jewellery Collection

Estele unveiled Mor Bagh, a heritage-inspired collection celebrating the peacock’s elegance and India’s festive grandeur. Crafted for weddings and celebrations, the pieces combine royal aesthetics with modern design. The collection caters to brides, festive wardrobes, and statement jewellery lovers seeking refined, culturally rooted elegance.

Pooja Bhatia Couture Launches New Festive Collections

Pooja Bhatia Couture presented Afreen and Gulnaaz, two festive collections for weddings and celebrations. Afreen emphasises fluid A-line suits and embroidered sets, while Gulnaaz showcases shararas, ghararas, and statement lehengas. Both collections balance tradition with modern silhouettes for contemporary festive dressing.

 Gully Labs Partners with Sportswear Label Nivia Sports 

Homegrown sneaker brand Gully partnered with Nivia, a sportswear label. The partnership showcased Gully Labs × Nivia’s MAIDAAN launch, an all-star 3v3 football tournament and high-energy preview party at Claygrounds. Rooted in nostalgia, community, and street culture, Maidaan is more than a collection; it's a cultural movement that reclaims shared spaces through a modern lifestyle lens.

Sector Gin Unveils Two New Expressions — Raw Mango Chilli & Orange & Cacao

Sector Gin launched two new expressions: Raw Mango Chilli and Orange & Cacao. Staying true to its citrus-forward profile and understated approach to craft, Sector aims to refine its signature two-part distillation method, creating gins shaped by intention and effortless drinkability. 

Homegrown Sneaker Brand Comet Launches Apex 

Homegrown sneaker brand Comet launched Apex, a new collection. Inspired by the pursuit of athletic achievement, Apex showcases advanced runner technology.  Each pair features 24 individually stitched upper components, layered for a technically intricate effect. With Apex, Comet aims to write a new chapter for those who move with intent and dress with vision.