Brand Announcements, Launches and Releases | Fourth Week of February

This is your opportunity to stay informed about all the latest brand announcements, releases, and launches. From Limelight Diamond's to Wacoal's latest launch, Local Samosa is back with all the details you need to know for the fourth week of February. 

Sotrue Launches New Strobe Cream for Instant Glow

Sotrue introduced its new Strobe Cream, a multi-tasking 3-in-1 formula that works as a primer, highlighter, and moisturiser for an instant lit-from-within glow. Infused with superfine pearl particles from Merck, Germany, the lightweight cream brightens dull skin while hydrating and smoothing texture without feeling sticky. Available in Gold, Pink, and Rose Gold shades, it is designed for seamless daily wear as well as special-occasion makeup looks.

AB InBev India Launches Corona Cero in the Non-Alcohol Beer Category

AB InBev India expanded its portfolio with the launch of Corona Cero, the zero-alcohol variant of its globally recognised Corona brand. Priced at INR 120, the product will be available across modern trade, e-commerce platforms, and select on-premise outlets nationwide. 

BigMuscles Nutrition Collaborates with Nataša Stanković

BigMuscles Nutrition announced its collaboration with actor and fitness enthusiast Nataša Stanković, aligning with the brand’s focus on performance-driven supplements and wellness. The partnership highlights the protein category while reinforcing the brand’s commitment to strength, recovery, and balanced living.

Da Milano Unveils Its Spring Summer ’26 Collection Inspired by an Italian Summer

Da Milano presented its Spring Summer ’26 collection, inspired by the effortless charm of coastal Italian escapes and modern travel lifestyles. The collection blends lightweight silhouettes, functional design, and refined aesthetics that transition seamlessly from beachside afternoons to city evenings. 

Limelight Diamonds Expands with New Rohini Store in Delhi

Limelight strengthened its retail footprint with the launch of a new store in Rohini, Delhi, marking another milestone in its national expansion. Located at Agarwal E Mall in Sector 7, the store showcases an extensive range of CVD-studded lab-grown diamond jewellery. 

CHOSEN by Dermatology Launches Sculpt Serum for the Neck and Jawline

CHOSEN by Dermatology introduced Sculpt Serum, a clinically validated contouring serum designed specifically for the neck, jawline, and lower face. Developed through a dermatology-led approach, the formula targets early structural ageing signs such as skin laxity and loss of definition. 

Wacoal Launches Zoe Lace as Part of Its SS’26 Collection

Wacoal India expanded its Spring/Summer 2026 range with Zoe Lace, a collection that blends everyday comfort with delicate lace detailing. Designed with padded non-wired bras, breathable fabrics, and no-visible-panty-line hipsters, the collection prioritises fit, functionality, and elegance. 

Kosala by Hindalco Unveils Flagship Store in New Delhi

Kosala, the lifestyle social enterprise initiative by Hindalco Industries, opened its flagship store in Greater Kailash, New Delhi. The store celebrates ethically crafted Kosa silk while supporting the Dewangan community and reviving heritage craftsmanship. Blending tradition with contemporary luxury, the space highlights sustainable design and purpose-driven fashion.

Medusa Beverages Expands into GCC Markets

Medusa Beverages announced its strategic expansion into GCC markets including the UAE, Saudi Arabia, Qatar, Kuwait, Oman, and Bahrain. The brand will brew locally through strategic partnerships and distribute its flagship products via retail channels and licensed outlets. 

Deconstruct Upgrades Its Gel Sunscreen with New-Generation UV Filters

Deconstruct enhanced its bestselling Gel Sunscreen with four new-generation photostable UV filters for improved broad-spectrum protection. Designed specifically for Indian weather and oily skin, the upgraded formula retains its lightweight, non-greasy gel texture with no white cast. 

PHD Beauty Launches Panthenol Hydrating Gel Sunscreen SPF 60 PA++++

PHD Beauty entered the high-protection sun-care category with its Panthenol Hydrating Gel Sunscreen SPF 60 PA++++. Formulated with dermatology inputs, the lightweight gel offers broad-spectrum protection while supporting skin hydration through ingredients like Panthenol and Sodium Hyaluronate.

GROHE Launches Matte Black Ceramics in India

GROHE introduced its Matte Black Ceramics range in India, extending the finish across ceramics, fittings, showers, and accessories. The launch responds to evolving consumer preferences for coordinated and design-forward bathroom spaces beyond traditional white ceramics. With this expansion, the brand strengthens its position in premium bathroom solutions focused on aesthetics and engineering quality.

Verlas Launches India Operations with Digital-First Jewellery Approach

New York-born fine jewellery brand Verlas entered the Indian market with a digital-first approach centred on modern lab-grown diamond jewellery. The brand focuses on minimal, internationally inspired designs crafted for everyday wear rather than occasion-led purchases. Its entry aligns with India’s growing prominence in the global lab-grown diamond and digital luxury space.