Brand Announcements, Launches and Releases | April Fourth Week

May it's a brand new campaign or a product launch, Local Samosa has all the insiders you'll want to know. Like always, we are back with a fresh round of brand announcements, launches, releases and updates for the fourth week of April. From Tommy Hilfiger to Jin Jiji, this article has the details to keep you updated. 

Koskii launches two new stores in Bengaluru

Koskii, an Indian clothing brand, recently launched two new stores in Bengaluru. This marked a special occasion as Koskii launched its first-ever store in Bengaluru. The two new stores welcome women of all age groups.

P.N. Gagdil and Sons launches a campaign for Akshaya Tritiya

P.N. Gadgil and Sons, a widely known jewellery brand in India, has launched their Akshaya Tritiya campaign. Their campaign ‘Festival of Golden Movements’ features a film with the brand ambassador, Mithila Palkar.

Tommy Hilfiger launches a new store in India

Tommy Hilfiger, the founder of the luxury brand, visited India. The launch of the newest store at BKC was graced by many Bollywood celebrities, including Aditya Roy Kapoor, Karan Johar, Sara Ali Khan, Shikhar Dhawan, and many more. 

Mars Petcare collaborates with Delhivery 

Mars Petcare, a brand known for its pet nutrition and wellness products, has tied hands with Delhivery with a motive of deploying TransportOne. Delhivery's AI-powered Transport Management System (TMS) aims at unlocking new levels of efficiency. 

Kaspersky partners with Milind Soman for a 'Cyberthon'

Global cybersecurity and digital privacy company Kaspersky announced Cyberthon, a digital campaign championed by fitness icon Milind Soman. Running from April 1 to May 31, this interactive, digital-only initiative is designed to promote cyber fitness. The program’s main idea is that just like your body, your devices also need regular protection and care.

 Le15 Patisserie and Gourmet Tales Co. announce a ‘Cake-Party’

Le15 Patesserie, founded by Chef Pooja Dingra and Gourmet Tales Co., collaborated to launch a Cake Party. This Cake Party is launched with the motive to celebrate cakes, community and creativity. The event will be held at the Gallops Restaurant on May 18 at Mahalaximi Racecourse with over 110 bakers, 110 kg cakes and more than 250 cake lovers. 

Indian Gin brand Jin Jiji wins an award at the London Spirits Competition 2025

Jin Jiji, India’s artisanal gin brand, was awarded 98 points and a Gold Medal at the London Spirits Competition 2025. It was also crowned as the ‘Spirit of the Year’, the competition’s top honour. 

Jason Kothari launches a new global tech entertainment company, ‘Mythik’

Entrepreneur Jason Kothari recently announced a new global digital tech company, Mythik, from India. Mythik was created with the vision to share Eastern mythology, history and folktales on a global level and create a ‘Disney from the East’.

YODA collaborates with Padel Park to launch ‘Padel for Paws’

YODA collaborated with Padel Park, a vibrant, pet-friendly fundraiser that blends sport, entertainment, and lifestyle, taking place at the St. Stanislaus High School grounds in Bandra. The event will be conducted on April 27, 3 PM onwards. 

Defi Beauty launches a brand new Butter Blush Stick

Defi beauty launched a its brand new make up, the Butter Blush Stick. This Butter Blush Stick comes in multiple shades like Butter Be Pink, Too Brown to Butter Down, Butter Get Mauve-ing. The Butter Blush Stick is known to slide effortlessly while blending in with your skin.

Dali and Zahvi introduce new Korean flavours and bar-style bites

After a sold-out debut of A Night at the Museum, Dali and Gala’s signature culinary IP made a comeback with a new collaboration. Chef Shruti and her supper club, Zahvi, are set to reimagine Korean flavours in a bar-style format. People can expect Korean delicacies like vegetarian kimchi, a deconstructed Bossam with pork belly, doenjang and pickled radish, and many more such dishes.

Amelia launches a summer special, ‘Mango Edition Menu’

Amelia recently announced the launch of their newest summer ‘Mango Edition Menu’. Their Mango Meu includes a variety of mango desserts like their Mango Tres Leches Royale, Golden Custard Mango Pie, and many more such mangolicious desserts.