Brand Announcements, Launches and Releases | April Second Week

Had a busy week? Don’t worry; we’ve got you covered. Local Samosa is back with another round of brand announcements, releases and launches. Read this article to get all the scoop!

Evocus Launches the World’s First Black Soda

Evocus aims to redefine the beverage industry with the launch of its newest creation - the World’s First Balck Soda. This beverage delivers bold flavor and refreshment. The price is Rs. 95 for 250 ml.

New Menu: Sunset Soirée at Prraia

Prraia announced an exclusive Sunset Soirée - a celebration of Sobo cocktails and soulful bites in Worli. This event is open to all from Wednesday to Sunday until the 10th of April from 7 p.m. to 10 p.m.. It includes culinary delights like Sushi with a Twist, Tandoor Reinvented and many more. 

Kwality Wall’s Launches A New Brand, Golden Spoon

Kwality Wall’s, a popular ice cream brand, announced the launch of an accessible in-home dessert brand, Golden Spoon. This new brand aims to bring joy to everyday family moments with every scoop. It features four variants of ice cream: Vanilla, a first-of-its-kind Mithai Magic (a modern take on Indian sweets with boondi), and two 2-in-1 flavours—Chocolate Vanilla and Mango Vanilla.

Big Bull: India’s First Tech-Forward Nightclub

Big Bull is a entertainment colossus and an electrifying 360-degree experience where technology, pulsating sound, and dynamic visuals come together. It also features an automated LED mesh ceiling powered by 80 hydraulic motors. The double-height dance floor, framed by panoramic LED screens and over 250 lighting fixtures, makes it an immersive experience.

Sweet Dreams Launches its 50th Store

Sweet Dreams, India's popular sleepwear brand, has opened its 50th store at Infiniti Mall, Mumbai. The newest Sweet Dreams store welcomes visitors with warm interiors wrapped in the brand’s iconic Hazelnut Brown colour. In addition to this, the store also celebrates the brand's journey with a limited-time Sweet Dreams Ice Cream.

Si Nonna’s Makes its Debut in Thane

Si Nonna’s, known for authentic sourdough Neapolitan pizzas, announced the opening of its 23rd outlet in Thane after successfully captivating palates across 7 cities. Known for crafting artisanal pizzas with a 48-hour fermented sourdough crust, Si Nonna’s brings the rich flavors of Naples to India. The Thane outlet has a “Make-Your-Own-Pizza” station, Jain-friendly pizzas and plant-based offerings.

Noise Clubs Launches in Kolkata

Noise Club, launched in Kolkata, aims to redefine the city’s nightlife with its high-energy music experience and premium ambiance. Spread across 3,500+ square feet, Noise is the newest addition to Fenicia Hospitality Service. Noise operates on Fridays and Saturdays from 8 p.m. to 2 a.m. While Fridays will be dedicated to techno, EDM, and deep house, Saturdays will feature a mix of Bollywood and commercial beats, ensuring an electrifying experience every weekend.

Vanesa Announces Kiara Advani as the New Brand Ambassador

Vanessa, a premium women's fragrance brand, has announced Kiara Advani as their newest brand ambassador. With this partnership, Vanesa aims to translate this duality into a collection that resonates with modern consumers who seek versatility and elegance in their fragrances.

Ruby Premier League Onbaords Jio Hotstar as the Broadcast Partner

The organisers of Rugby India and GMR Sports announced Star Sports and Jiostar as the official broadcast partners. The Rugby Premier League will be played from June 1 to 15 at the Brihanmumbai Kreeda Ani Lalitkala Prarthisthan Andheri Sports Complex (Mumbai Football Arena, MFA).

Sawari Restaurant Launches North Indian Food in Bengaluru

As the cafe and food culture in Bengaluru is growing, Sawari Restaurant has announced a new addition—North Indian cuisine. It includes culinary delights like Purani Dilli ke Gol Gappe, Dahi Bhalla, Samosa Chaat, Raj Kachori, Kulfi Falooda, Badam Gulab Kheer, Kesar Phirnee and even a brand new wine menu. They have also launched a new Baisakhi Menu, which will be available till April 10.

P.F. Chang’s, Mumbai Launches a New Menu

P.F. Chang’s, an asian culinary brand, announces the launch of a new menu. This new menu will be live across all its outlets in the city and feature appetizers, sushi, dumplings, rice, noodles, and desserts. Guests can enjoy culinary delights like Sichuan Potatoes, Hunan Chilli Chicken, Butter Chilli Mushroom, Wok Tossed Asian Greens and desserts like Sticky Coffee Pudding and Artisanal Gelatos. 

Mizu Izakaya Launches In Goa

Another outlet of Mizu Izakaya was launched in Siolim, Goa. The Goa outlet continues to feature a few of the signature dishes from its Mumbai flagship, including the Hokkaido Mentai Grilled Scallops, Maguro no Taru Taru Matsuzakaya Shumai, Sizzling Mochi, and Kabochi Tart. The dessert menu will feature dishes like Hazelnut Cacao, Autumn Lantern and Japanese Cotton Candy.

CIFDAQ Group Strengthens Leadership with Strategic C-Suite Appointments

CIFDAQ Group announced two strategic leadership appointments. Ankur Sharma has been appointed as the company’s new Group Chief Financial Officer (CFO), and Smrita Singh joins as the Group Chief Brand and Communications Officer (CBCO).

Starbucks and Swiggy Celebrate the Launch of the 50th Store in Bengaluru

Starbucks launched its 50th outlet in Bengaluru. The launch event of Starbucks' first drive-thru store in the city was attended by the CEO of Starbucks, Sushant Dash and Rohit Kapoor, CEO of Swiggy Food Marketplace.